Dawn Manning

Marketing Manager (SEO), Magic Media

Dawn Manning has been a Marketing Manager at Magic Media since 2022. Magic Media is an international games and entertainment group covering game development, art, VFX and animation. She specialises in SEO, helping studios and publishers find the group's services. On the Magic Media blog, Dawn writes practical guides for development teams: porting games across platforms (including Android and console), planning ports early, Unity 6 mobile performance, building scalable multiplayer games, and why QA matters for a stable launch. She also covers the group's project work, from animation for Masters of the Universe: Legends Unite to end-to-end co-development on Coloniser. She is based in Ireland.

Areas of expertise

Game porting and cross-platform development (Android, console)
Mobile game development and Unity performance
Scalable multiplayer development
QA testing for game launches
Game animation and co-development case studies

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Articles by Dawn Manning

Game Porting

October 5, 2026

Android Game Porting Challenges: How Studios Solve Them

Android game porting challenges are overcome by treating Android as a controlled product strategy, not a final export setting. A strong port begins with a realistic device range, clear performance and memory budgets, touch first interface decisions, and testing on representative hardware throughout production. The objective is not to make a game run on every […]

Game Co-Development

September 18, 2026

Game Porting in 2026 Starts With Better Development Planning

Game porting best practices are not a checklist for moving a build from one machine to another. They are the production decisions that make the same game feel designed for its new platform. A strong port protects the core loop, rebuilds the interaction layer where the hardware demands it, proves performance on real devices, and […]

Game Development

August 4, 2026

What Does It Take to Build a Scalable Multiplayer Game?

Scalable multiplayer game development means designing the whole player experience to hold together under real-world pressure, not simply getting more people into the same session. Network authority, backend services, latency, persistence, matchmaking, security, testing, deployment, and live operations all decide whether the game still feels reliable when players arrive at once. The architecture has to […]

Animation

July 15, 2026

How Magic Media Animated the Heroes and Villains of Masters of the Universe: Legends Unite

Game porting is often described as bringing an existing game to a new platform. That is true, but it is not enough. A port is the work of preserving a game’s promise when the hardware, controls, operating environment, storefront, and player habits around it all change. It is engineering, design, QA, production, and commercial judgment […]

Game Development

July 10, 2026

Unity 6 Mobile Game Performance: The Practical Checklist

Unity 6 mobile game performance is not a late-stage settings exercise. It is the discipline of making a game feel dependable on the devices real players use, through a first session, a long session, a patch, an interruption, and the next wave of content. The practical checklist begins with a simple rule: define the player […]

Animation

July 3, 2026

How Directive 8020 Shows the Power of Specialist Animation in Cinematic Horror

In cinematic horror, animation protects the player’s belief in the scene. A stiff reaction, an unconvincing grip, or a contact point that feels wrong can break the tension before the fear has time to land. Performance is not surface polish in a story-led horror game. It is the physical language of suspicion, vulnerability, danger, and […]

Game Porting

June 28, 2026

Game Porting in 2026: Cross Platform Development, Optimization, and Console Migration

Game porting in 2026 is the work of adapting a game for a new platform without compromising the performance, controls, visual intent, and player experience that made the original build work. It is not a final conversion task after production. It is a technical and production discipline that has to account for the realities of […]

Game Porting

April 20, 2026

Game Porting Best Practices in 2026 | Magic Media

Security

April 9, 2026

QA Testing in Game Development: Why It’s Critical for Stable Game Launches

QA testing is critical to a stable game launch because it turns uncertainty into evidence before players encounter it. A release-ready build is not simply one with fewer visible bugs. It is a build whose essential player journeys, platform behavior, performance limits, online systems, and recovery paths have been deliberately tested, prioritised, and understood. That […]

Game Art

March 12, 2026

Women in Game Art, Design, and Development

Women in gaming are not a niche audience or a secondary talent pool. They are players, artists, engineers, designers, producers, technical specialists, studio leaders, founders, and community builders. The issue is not whether women belong in game development. They already shape it. The real question for studios is whether their systems give that talent the […]

let’s Create MAgic

At Magic Media, our strength lies in our size and diversity, allowing us to offer gaming services including full-cycle game development, co-development, video production, trailers, and comprehensive artistic services. Whether you’re in need of innovative technology or a team driven by creativity, we are prepared to put our skills and knowledge into your project.